A Kitten, some Ripples and a Tortoise.

Throughout my years of blogging I’ve not once used a kitten to get people’s attention…
…until now!

Cute though it may be, this is not about the kitten it’s about understanding how things get shared on the web. This post and many like it regularly get bounced around the internet and we love them or we loathe them. To me, it’s all very much mood and time dependent and because of that I have most of it filtered out anyway.

Here comes the science bit…

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A very clever feature from Google (called Ripples) now lets you easily visualise the life of your post. Any post on the Google+ platform that is re-shared publicly can be analysed, just click in the top right-hand corner to access it or any of the other options.


You can hover your cursor over each circle to reveal more details about who shared it and subsequently re-shared it.

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If it has been viewed many times, there is a ‘zoom in’ slider to help you dig deeper and access more detail.

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An obvious goal using this visual representation would be to have multiple larger circles like the ‘Smile’  circle in the larger image, re-sharing your content within many different communities. You will need good content and some trust first, but this way your content will reach people outside your own ‘circles’ who would otherwise not have seen it.

There is a little league table of influencers and you can even have a slideshow of this chart growing from when it was first posted to present date.

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All you have to do now is create something that people will want to share.   🙂

If you have any questions or comments, please leave below…

…or if you’d like to know more about Google+, register your interest here

Author: Pan Aveyard

With a background in IT, training and more recently Social Media Analysis, he has over 20 years’ experience helping people understand and then utilise ‘new stuff’. Passionate about New Media and actively engaged across many platforms, he uses this knowledge and insight to act as your guide to building an active and profitable online community.

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1 Comment

  1. Pan, you’ve done it again. Marvellous stuff sir.

    I’m coming around to Google+ being the best… and that from an Android-free home.

    See you on 11 December. I’m just about to book a space, please.

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